11Content at the point of decision
The offer appears when the guest is ready to choose
Promotions, seasonal offers, and relevant add-ons appear at the moment of choice.
The guest journey
The screen can show the restaurant’s own promotions, dish recommendations, seasonal items, and approved advertising materials on a scheduled display plan.
01
Sees the current offer
Content appears on the start screen, in the menu, or next to a relevant item.
02
Opens the details
Reviews the ingredients, promotion terms, or advertising material.
03
Adds it to the order
If the offer relates to the menu, the guest can purchase it without searching for the right category.
04
Returns to service
The advertising flow does not block ordering, calling a staff member, or payment.
What changes in the dining room
The screen helps the guest while also becoming a controllable point of promotion inside the restaurant.
01
No new printing
Materials can be updated centrally for selected dining rooms, locations, and periods.
02
Contextual presentation
The recommendation is linked to a category, time of day, or stage of the visit.
03
Measurable actions
With analytics enabled, impressions, opens, and transitions to the target action are tracked.
Content is managed separately from restaurant operations
The CMS handles content and scheduling, while the menu connection can lead the guest from a banner to a specific dish or promotion.
Device
Potok
→
- images, video, and interactive content
- schedules and device groups
- links to menu items
- impressions and target actions
→
Restaurant environment
iiko / r_keeper / API
See “Promotions and Recommendations” on a live device
We will demonstrate the guest journey and define the integration requirements.